1. Determine what kind of cooking classes you will teach. If you are an expert in a certain type of food or technique, this is a good place to start. For example, if you are an expert in Italian cooking, start with these types of classes or if you are an expert bread baker, offer classes in these techniques. Make a list of your skills, even skills that don’t seem important to you at first. It’s quite possible that once you go through the list, you will see ample opportunity to offer a variety of classes.
2. Go to classes. Find cooking classes and attend them. Take notes not only on what they are cooking, but on how the class is organized. Pay attention to how the cooking is taught and whether you feel like the instructor is doing a good job or if students are getting lost. It’s important to see how others teach so you can improve and evaluate your own cooking style.
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3. Check with your local department of health as well as your county clerk’s office to find out if you’ll need any type of special license to operate your business. Because you are not selling the food, it is unlikely that you will need to have an inspection like a commercial kitchen would. Offering classes in your clients’ homes is also an option.
4. Gather your equipment and set up your kitchen. Be sure that you have everything you will need to teach your class. If your students will be cooking, be sure to have enough for everyone. You won’t need five mixers, for example, but you will need to have ample mixing bowls, ramekins, measuring cups and spoons. If your kitchen is ill-equipped, see if you can offer classes through a local retail store or restaurant. This is good marketing for them and gives you a place to do your cooking. If you can’t find a store or restaurant to work with you, you may be able to rent a kitchen from a church or school in their off-hours.
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5. Develop your promotional materials. Create a name for your business, and develop a logo. Use the logo on your business cards, brochure and website. If you offer other services, such as catering or personal chef services, then be sure to incorporate all of these in your promotional materials. People will recommend your cooking to a friend who needs a caterer if they took your class, and loved you and your cooking.
6. Plan your class well. You might find that your first classes will go along so well you don’t need a plan, but creating a syllabus and making notes for yourself will help to ensure that you hit all the points you want to make. You don’t need to plan every class to the minute, but having general points you want to go over will make teaching easier and help the class go smoothly.
7. Start small. Once you get interest in your first set of classes-you’ll need to decide if these are a series of classes or a one-time only thing-only accept a few students. This will help you get your feet wet, allow you to try new things and help you keep your nerves down if you are nervous about your new venture.
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