Trong IELTS Speaking Part 2, các bạn sẽ nhận được 1 cue card từ giám khảo yêu cầu bạn nói về một chủ đề nào đó trong khoảng 2 phút. Nếu đề bài yêu cầu bạn miêu tả về một mẫu quảng cáo “Describe an advertisement you saw recently”, bạn có thể trình bày theo ý tưởng như sau:
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Bạn nhìn thấy mẫu quảng cáo này ở đâu và khi nào?
You are viewing: Which Of The Following Is An Example Of An Advertisement
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Sản phẩm/dịch vụ được quảng cáo là gì?
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Nội dung của quảng cáo là gì
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Bạn cảm thấy
Câu hỏi: Describe an advertisement you remember well
Okay, I’ll talk about a memorable commercial that I recall clearly despite the fact that it aired a long time ago. The fabric softener Comfort, manufactured by the Unilever corporation, is the subject of the advertising.
I honestly don’t remember where I saw this advertisement at first. TV commercials were at their height a few years ago, if I recall correctly. The commercial is so memorable that I occasionally still look it up on YouTube to demonstrate to my students what an effective advertisement looks like.
This advertisement’s poignant message is what I find most intriguing. Unilever paid attention to the content and developed a story about Lily, a devoted housewife, and Andy, a well-known rock musician, while other advertisements at the time tended to be brief and focused on humor to attract people. Despite his popularity and fortune, Andy never loses sight of his loved ones since he can always sense Comfort’s affection by smelling her long-lasting freshness. To further convey the idea, the corporation even produced a series of advertisements rather than just one. Comfort quickly became a household name as a result of this marketing, thus I believe this was an expensive but successful tactic.
Vocabulary ghi điểm:
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Commercial (n): quảng cáo
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Aired (v): phát sóng
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Fabric softener (n): nước xả
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Manufacture (v): sản xuất
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At their height: được nhiều người biết đến
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Poignant (adj): thấm thía
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Intriguing (adj): hấp dẫn
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Devoted (adj): tận tâm
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Affection (n): sự yêu mến
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Long-lasting freshness (n): sự tươi mát lâu dài
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Convey the idea (v): truyền đạt ý tưởng
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Tactic (n): chiến thuật
Câu hỏi: Describe your feelings about advertisements
Adverts always drive me nuts, especially TV commercials. When I’m fully focusing on watching my favorite TV programmes, I’m often interrupted by the adverts. They’re really annoying. They actually make me in no mood for continuing to watch the programme.
My niece is really into watching TV commercials. I realize that every ad can keep her in suspense. I don’t know why the content of these ads can easily crack her up. But, this brings a great benefit to her mom. Whenever her mom wanna spoon-feed her, her mom just plays several adverts, and then she can eat like a horse.
It depends on the content of different adverts. I can get inspired if an ad contains such persuasive content. For example, one of the top-notch adverts of Nike, a renowned American multinational corporation, placed the importance of women in this world. This ad includes a motivational statement “If they say you are crazy, show them what crazy can do. It’s only crazy when you do it.” However, I can get mad at the ads that just try to exaggerate the features of their products.
Vocabulary ghi điểm:
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Drive somebody nuts (idiom): khiến ai bực mình
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Commercial (noun): quảng cáo
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Interrupt somebody/ something (verb): làm phiền ai/ cái gì
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In no mood for something/ to do something (prep phrase): không có tâm trạng làm gì
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Be really into something (idiom): thích cái gì
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Keep somebody in suspense (verb phr): khiến ai thấy hào hứng
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Crack somebody up (phrasal verb): làm cho ai cười
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A great benefit to somebody (noun): lợi ích đối với ai
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Spoon-feed somebody (uncountable noun): đút cho ai ăn
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Eat like a horse (idiom): ăn nhiều
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Top-notch (adj): hay, chất lượng cao
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Renowned (adj): nổi tiếng
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Multinational corporation (n): tập đoàn đa quốc gia
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Motivational (adj): có tính khích lệ
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Get mad at something (adj): tức giận
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Exaggerate something (verb): phóng đại cái gì
Source: https://t-tees.com
Category: WHICH
