The Civic Auditorium crew took a survey last spring and the results were conclusive: Redding wants to rock.
The survey asked respondents who’d they like to see in Redding, but their answers had to be realistic (i.e. the Rolling Stones are not coming to town anytime soon). Nonetheless, some 250 bands received votes.
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“We’ve actively pursued the top 30 of that list and Cheap Trick was in the top 30. We’ve been working on this show for over a year. Anytime we can get a Redding favorite here, we’re thrilled,” said Nathan Parmelee, the Civic’s booking and marketing manager.
“We are actively working to grow this category in Redding,” Parmelee said. “Our greatest challenge is with the surrounding market — Reno, the Bay Area, Sacramento — so the more shows we can book, and the more successful they are, the more bands we’re going to get.”
One of the most covered bands in rock ‘n’ roll history, Cheap Trick carved its place in the rock pantheon with hits like “Surrender,” “Dream Police,” “The Flame” and “I Want You to Want Me.”
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Cheap Trick is a legacy act, but their legacy is one of infectious pop rock that has retained its luster since the band from Rockford, Illinois, formed in 1973. In the following years, the band sold more than 20 million records and released 23 albums plus assorted compilations.
Far from resting on its laurels, the band released “Bang Zoom Crazy … Hello” in 2016, the year they were inducted into the Rock and Roll Hall of Fame. American Songwriter reviewed the record as “a rugged, uncompromising platter that will satisfy existing fans and might find new ones to add to their cultish following.” It praised the 11 tracks as “swaggering selections, any one of which could have come off albums recorded decades ago in their prime.” The band followed that up with 2017’s “We’re All Alright.”
Having already established a strong following in Japan in the 1970s, Cheap Trick achieved international fame with the release of “Cheap Trick at Budokan,” a live recording from two shows in Japan in 1978. Intended to be exclusive for the Japanese market, demand for the album led Epic Records to release it in the United States where it sold more than three million copies to attain triple platinum status.
Three of the band’s members are founders: Rick Nielsen, 70, lead guitar; Tom Petersson, 69, bass; and 66-year-old Robin Zander, lead vocals and rhythm guitar. Nielsen’s son, Daxx, is the drummer, having replaced the original Bun E. Carlos.
Opening for Cheap Trick will be Marin County native Tommy Odetto, a blues guitarist who performed at Bottlerock Napa last year.
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Cheap Trick in concert
Where: Redding Civic Auditorium
When: 7:30 p.m. Saturday
Tickets: $50 to $65; call 229-0022 or visit www.reddingcivic.com
Source: https://t-tees.com
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