Which Tags Are Standard Google Analytics Campaign Parameters

Google Analytics For Beginners Answers Assessment 4

Course Link: https://analytics.google.com/analytics/academy/course/6

Which three tags does Google Analytics require for accurate campaign tracking?

• Medium, Source, and Content
• Medium, Source, and Campaign
• Campaign, Content, and Term
• Source, Content, and Term

Which tags are standard Google Analytics campaign parameters?

• utm_adgroup
• utm_source
• utm_medium
• utm_content

To quickly generate campaign tags, what tool should be used?

• The Measurement Protocol
• The Segment Builder
• The URL Builder
• The Goal Selector

Which formats may be used to add a custom campaign parameter to a URL?

• www.googlemerchandisestore.com/?utm campaign = fallsale
• www.googlemerchandisestore.com/?utm_campaign=fallsale
• www.googlemerchandisestore.com/?utm_campaign=fall_sale
• www.googlemerchandisestore.com/?utm_campaign = fall sale

Which are examples of Goals in Google Analytics?

• Making a purchase
• Signing up for a newsletter
• Completing a successful Google search
• Submitting a contact information form

When creating a Goal in Google Analytics, which are required?

• Goal Name
• Goal Type
• Goal Slot ID
• Goal Funnel Visualization

If the Google Merchandise Store sets up a URL goal of “/thankyou” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will count as goals?

• /thankyou.html
• /thankyou.php
• /thankyou/receipt.php
• All of the above

Google Ads lets users advertise on which properties?

• Google Search
• Google Display Network
• Campaign Manager
• Google AdSense

Enabling auto-tagging does what?

• Adds Analytics tags to campaign URLs
• Adds Google Ads tags to campaign URLs
• Adds campaign hyperlinks to website pages
• Adds Analytics tracking code to website pages

What Google Ads report in Google Analytics can show which bid adjustments resulted in higher conversions?

• Campaigns
• Keywords
• Bid Adjustments
• Destination URLs

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Google Analytics For Beginners Course Overview

Read more : Which Is A Passive Communication Indicator

Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. You’ll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. The course will also demonstrate how to analyze basic Audience, Acquisition, and Behavior reports, and set up goals and campaign tracking.

This course covers Google Analytics primarily for measuring website traffic. To learn about new capabilities that bring app and web analytics together, visit Analytics Help.

• Unit 1: Introducing Google Analytics
  • Lesson 1: Why digital analytics?
  • Lesson 2: How Google Analytics works
  • Lesson 3: Google Analytics setup
  • Lesson 4: How to set up views with filtersGoogle Analytics for Beginners Answers Assessment 1
• Unit 2: The Google Analytics Interface
  • Lesson 1: Navigating Google Analytics
  • Lesson 2: Understanding overview reports
  • Lesson 3: Understanding full reports
  • Lesson 4: How to share reports
  • Lesson 5: How to set up dashboards and shortcutsGoogle Analytics for Beginners Answers Assessment 2
• Unit 3: Basic Reports
  • Lesson 1: Audience reports
  • Lesson 2: Acquisition reports
  • Lesson 3: Behavior reportsGoogle Analytics for Beginners Answers Assessment 3
• Unit 4: Basic Campaign and Conversion Tracking
  • Lesson 1: How to measure Custom Campaigns
  • Lesson 2: Tracking campaigns with the URL Builder
  • Lesson 3: Use Goals to measure business objectives
  • Lesson 4: How to measure Google Ads campaigns
  • Lesson 5: Course review and next stepsGoogle Analytics for Beginners Answers Assessment 4

Google Analytics For Beginners Frequently Asked Questions

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