For the past five years, Cactus Plant Flea Market’s smiley-face-emblazoned tees and hoodies have teleported the most important and prolific musicians in the world (plus Timothée Chalamet) into another dimension of style. “When I wear Cactus Plant, I feel like I have on antigravity,” says Pharrell, who had a hand in the brand’s creation. “I don’t feel like I am living within the matrix of the social norm.”
That mind-expanding effect is why Cactus Plant’s puff-print graphics—which look like dreamy doodles you might find in the margins of a dog-eared Kesey novel—have sprouted up everywhere you look. Back in 2016, to get your hands on CPFM, you would have had to go to a boutique like Dover Street Market, where, if you were lucky, you might find a few crunchy hand-dyed tees and hoodies with slogans like “We Are All Powered by the Sun.” Lately you just had to go to your favorite artist’s merch stand—Pharrell, Kanye West, the A$AP Mob, Kid Cudi, and even the Rolling Stones have all commissioned CPFM designs for recent tours.
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Despite support from style oracles like Frank Ocean and Lil Uzi Vert, Cactus Plant Flea Market remains shrouded in mystery. Since launching the brand five years ago, its sphinx-like founder, Cynthia Lu, has never given an interview. And thus grew the legend—that she did it all working solo out of a small Brooklyn apartment; that your tees might arrive with your name lovingly sewn into the collar; that when she met with Nike’s design team to work on the first CPFM sneaker, she stunned the room by dumping a duffel bag of prototypes she had already DIY’d onto the table. (All true, it turns out: Lu stitched the sneakers together using off-the-rack VaporMaxes, T-shirt scraps, lights cut from Payless sneakers, and garden wire.)
Cactus Plant represents a rare antidote to the sameness that is rampant in fashion. Call it artisanal streetwear. If you managed to score one of the few CPFM x Denim Tears pieces Lu made with Tremaine Emory in May, you’ll never find another like it, as the print—a yellow smiley face wearing a David Hammons African American-flag bandana—was done on vintage sweats. Many Cactus Plant pieces feature unique hand-dye treatments or embroidery, often done by Lu herself. One of the most coveted CPFM products is a custom enamel-and-diamond friendship bracelet Lu creates with hip-hop jeweler of record Jacob & Co. Her other collaborators include Comme des Garçons, Nike, Stüssy, and Alpinestars.
Source: https://t-tees.com
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