HomeWHOWho Owns Revo Sunglasses: A Legacy of Innovation and Excellence

Who Owns Revo Sunglasses: A Legacy of Innovation and Excellence

Imagine sunglasses that not only shield your eyes from the sun but also incorporate revolutionary technology inspired by NASA’s space helmets and satellites. That’s exactly what Mitch Ruda, a former NASA engineer, had in mind when he founded Revo in 1985. In a short span of time, Revo rose to prominence as a market leader in performance eyewear, thanks to its revolutionary polarized lenses and crystal-clear optics.

Luxottica – Expanding Boundaries

In 1999, Luxottica, the maker of upscale eyewear brands like Ray Ban and Oakley, recognized the potential in Revo and acquired the company. Luxottica’s vision was to offer an alternative to branded or overhyped sunglasses, catering to the discerning customer.

Sequential Brands Group – Continuing the Legacy

In 2013, the Sequential Brands Group took the reins of Revo. This acquisition marked a new chapter for the brand, opening doors to fresh opportunities and continued success. Menrad Optics Ltd was granted the European license, leading to the reintroduction of Revo in the optical market earlier this year. The response has been nothing short of exceptional.

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Revo’s Unmatched Innovation

Revo’s rich heritage continues to inspire its latest models. These sunglasses combine cutting-edge technology with unparalleled performance, setting new standards in the industry. One noteworthy innovation is the Light Management SystemTM (LMS), which adapts to various lighting conditions with just a single lens. This breakthrough development has sparked excitement among eyewear enthusiasts.

Additionally, Revo lenses go beyond sun protection. They are designed to tackle age-related eye damage, specifically targeting high-energy visible (HEV) light. With UV500 absorption capabilities, Revo lenses provide unmatched defense against the sun’s harmful rays.

A Lens for Every Scenario

Revo offers a range of lens options, each tailored to specific environments and activities. Let’s explore a few of them:

  • Blue Water: Designed for water and snow sports, this lens features a blue mirror coating that reduces glare in bright conditions.

  • Green Water: Ideal for dim and moderate lighting conditions, this lens has a green mirror coating that minimizes surface reflection, allowing you to see objects in their true colors. It’s suitable for a wide range of environments, including water, snow, grass, road, and track.

  • Graphite: Versatile and reliable, the graphite lens reduces glare and shields the wearer from potentially harmful radiation. It is perfect for use on both water and land.

  • Terra: This lens enhances visibility on grass, tracks, and roads, making it an excellent choice for outdoor activities.

  • Unrestricted Access: As the name suggests, this lens performs well in various scenarios, including track, road, grass, and snow. With fine-tuned light transmission, it delivers maximum clarity and contrast. When combined with image intensifier filters, it further enhances adaptability in both bright and dim environments.

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Style Meets Substance

Revo doesn’t compromise on style. The Raconteur RE 1011, with its timeless aviator silhouette, offers excellent panoramic protection. For those who prefer a lightweight and comfortable option, the Descend variants provide a rimless alternative with an emphasis on design.

Whether you need replacement lenses for your Revo sunglasses or want to experience Revo’s exceptional eyewear for the first time, we’re here to assist you.

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